Nowadays, becoming an author is a job half done: Building your audience is the other
critical component to your success. This can be a complicated process of identifying and leveraging resources,
in a daily changing sea as new technologies, tips and tricks surface. We slice through the murky
depths of possibilities to build you a real audience that draws readers and commands credibility. And We keep up
on emerging trends to help you identify who and where your readers are, and how to connect with them!
We’ll guide you through the maze, empowering you to manage your campaign, on economical, pre-agreed terms, achieving high yield results without the high yield investment.
In a world where customer service has become self-service and voice mail has replaced the warm, friendly,
“How may we help you?” it can feel like you’re all on your own out there. You’re not. We'll be the exception to
the rule and we'll surpass your expectations.
If you think we'd make a valuable member of your team,
please email SHARK MARKETING
and we’ll contact you, without obligation, to discuss your needs with a full complementary coach consult,
where we’ll ask you a series of questions that will help us together define your project goals.
We’ll then email you a full guide to our services, including prices and thoughtful suggestions as to which tools
will work best for YOU. You choose the tools you need: we’ll make it happen!
Below is a brief outline of our services. If you’re not yet ready to talk about your project
but still wish to view options and pricing, no problem, just email SHARK MARKETING
for a full service/price guide to browse at your leisure. We invite you to call any time with your questions (843.824.1872)
Websites and Blogs:
Includes everything from launching your website to tuning up an existing site that’s
specifically geared to an author’s needs, with elements for author bios, book specific pages, online media kits,
news links, and more. This also includes set-up and customization of domain name, hosting account,
email account, custom website theme using WordPress interface, blog set-up, Twitter background design and
social media image design. Not only will we help you through each stage; you’ll come away knowing how to make
needed changes easily, without incurring any costly monthly maintenance fees.
Social/Inbound Marketing:
Beginning with that all-important blog, we’ll show you how to reach out via today’s
most popular social media outlets (i.e. Facebook, Twitter, Linked In) and how to leverage your social media with SEO
and targeted messaging. But that’s just the beginning: We’ll add to your social media mix with sites we research
specifically for you, outlets that fit your targeted parameters and enhance your platform. And we don’t just suggest sites;
we coach you through each roll-out, giving you tips and tricks to maximize your visibility and add new sites as
they become relevant to your needs.
Media Training Enhances Your Profile:
We can suggest reader and writers conferences and how you can be a part of them,
as well as train you for public speaking at conferences, book events, and media appearances, allowing you to
put forth your best professional self and garner positive attention for you and your book.
Traditional/Outbound Marketing:
Includes Marketing/Strategic Plans to integrate your inbound/outbound marketing, PR
campaigns and media release distribution, creating, assembling and distributing press kits, ad services, artwork,
and materials production, from bookmarks to bookplates.
Writing/Copywriting/Editing:
This includes any assistance you may need with press releases or press kits,
varied web content, speeches, ad copy, brochures, outbound e-newsletters and whatever else you need help
writing and/or editing to help better deliver your message!
Art/Graphic Design:
Options include everything from layout, design, logo/branding art for brochures,
bookmarks, bookplates, e-newsletters, up to designing a book cover and plates for your self-published books –
all your graphic needs as an author – to your specs, in a timely fashion and within your budget!
